StartupNation and VerticalResponse Let You Pick Top Mom-Run Businesses

Call for entries now open in first annual "Leading Moms in Business" ranking, which highlights one of the fastest growing segments of entrepreneurship

SAN FRANCISCO, CA – January 14, 2009StartupNation and VerticalResponse have launched the first annual "Leading Moms in Business" Ranking competition to recognize the achievements of mothers across the country who run outstanding businesses. Contestants interested in making the list can submit their profile at www.startupnation.com/leading-moms-2009. The top 200 winners will be selected by popular vote, with results announced in advance of Mother’s Day.

According to the Center for Women’s Business Research, there are 10.6 million women-owned businesses in the United States generating $2.5 trillion in annual revenue. With women starting businesses at nearly twice the rate of men, many of these businesses are run by mothers.

"These women are pursuing their passions and taking control of their lives by running businesses while also running their families," said Rich Sloan, co-founder of StartupNation and one of the country’s leading small business experts. "StartupNation is excited to team with VerticalResponse on the first annual Leading Moms in Business ranking and to honor these often overlooked heroes of American entrepreneurship."

Mom-run businesses are at the forefront of what’s happening more broadly in the business world, including trends like telecommuting, flexible work schedules and green workplaces. The Leading Moms in Business ranking will shine a spotlight on these exceptional businesses and the dynamic women behind them. Among other things, the ranking will focus on recession busting businesses, highlighting entrepreneurial moms that have implemented strategies to make their businesses thrive in spite of the economic downturn.

"Mom-run businesses are a growing and vital force in the U.S. economy" said Janine Popick, CEO and founder of VerticalResponse. "The 2009 Leading Moms in Business Competition is an excellent way to promote and share the accomplishments of these moms who run successful businesses."

To enter, contestants must be a mother and a majority owner of a business. Contestants must also have a website for their business.

About StartupNation

StartupNation provides over 175,000 pages of business advice and networking for entrepreneurs and serves millions of entrepreneurs annually. StartupNation is a free service founded by entrepreneurs for entrepreneurs with the intention of providing a one-stop shop for entrepreneurial success, including blogs from a host of experts, podcasts, webcasts, eBooks, award-winning step-by-step advice, and more.

About VerticalResponse

VerticalResponse, Inc. is a leading provider of self-service email marketing and direct mail services empowering businesses of all sizes to create, manage and analyze their own direct marketing campaigns. VerticalResponse’s flagship product, which allows customers to deliver sophisticated yet easily deployed email campaigns, is the most intuitive and affordable Web-based direct marketing solution available. VerticalResponse is headquartered in San Francisco, California. For additional information, please visit www.verticalresponse.com.

For more information: Emily Borders, Borders + Gratehouse for StartupNation, (415) 963-4174, ext 1 emily@bordersgratehouse.com

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