Press Releases

VerticalResponse Partners with Startup Weekend to Mentor Entrepreneurs

“As an entrepreneur myself who launched VerticalResponse and grew it into a profitable business that’s now going 10 years strong, I know firsthand how important it is to have the right resources and support to help bring your ideas to life,” said VerticalResponse CEO Janine Popick. “Partnering with Startup Weekend and helping today’s generation of entrepreneurs around the world are a natural fit for us.”

VerticalResponse Wins Support Team Of The Year At 2011 American Business Awards

“Our support team is the first one-on-one point of contact for hundreds of thousands of small businesses helping them grow their businesses with email marketing. We are extremely proud of our team’s hard work to ensure our customers have a positive experience with our company and our product,” said VerticalResponse CEO Janine Popick. “Customer support is so crucial to our business and it’s absolutely thrilling to be recognized by leaders in the business community, in the category of Support Team of the Year.”

VerticalResponse Launches New Social Media Tools to Extend Email Marketing Campaigns

“Email marketing and social media go hand-in-hand in so many ways, and our latest tools provide small businesses the ability to easily harness the power of word-of-mouth through their email marketing efforts,” said Janine Popick, CEO of VerticalResponse. “With our new Total Social Reach reporting, they can get a deeper understanding of their customers’ behavior, beyond open and click-through rates.”

VerticalResponse Named Finalist in 5 American Business Awards Categories

“Our product development team is crucial to our company’s success and works incredibly hard to provide easy-to-use, relevant marketing solutions for our small business customers,” said VerticalResponse CEO Janine Popick. “And the customer service team on the front lines feeds the product team the information we need to give our customers exactly what they need. We’re delighted to be recognized by the Stevies in these categories since they work so well hand in hand.”

VerticalResponse Presents Workshop on “Email Marketing in the Social Age” Celebrating SF Small Business Week, May 18, 2011

“We’ve built our business on helping small businesses grow using incredibly simple-to-use, yet effective email marketing and social media tools,” said Janine Popick, CEO of VerticalResponse, who won the 2010 U.S. Small Business Administration (SBA) Small Business Person of the Year award. “We’re excited to sponsor San Francisco Small Business Week and give back to the community that we’re proud to call home.”

VerticalResponse 500 Awards Recognize 500 Small Businesses for Outstanding Email Marketing Campaigns

“Whether you’re connecting with a niche or looking to expand your audience, VerticalResponse is there to help small businesses deepen customer relationships and increase engagement,” said Janine Popick, CEO of VerticalResponse. “As a key part of any marketing program, creative and targeted email marketing campaigns deliver results quickly and cost-effectively. The VR500 winners are amazing small businesses that prove it everyday.”

VerticalResponse Named U.S. Chamber of Commerce Blue Ribbon Small Business Award Winner for Second Year in a Row

"We’re excited to receive this prestigious award two years on a row. As a small business that works to help other small businesses grow, we’re especially proud of this honor," said Janine Popick, CEO of VerticalResponse. "We celebrated 10 years in business this month and 100,000 small business customers, all of whom have played a part in our success."

VerticalResponse Email Marketing Service Integrates with vBulletin Online Community Software

"VerticalResponse and vBulletin understand that community is best cultivated with regular, two-way communication through a variety of channels. Our email marketing tools are a perfect complement to vBulletin’s solutions," said Janine Popick, CEO, VerticalResponse. "Embedded in vBulletin, VerticalResponse allows users to easily create and send customized, professional email without leaving their vBulletin accounts, and grow traffic by proactively engaging their forum members."

VerticalResponse Celebrates Its 10 Years in Business With 100,000 Small Business Customers

"The Splendora newsletter became our #1 source of revenue only two years after we started using VerticalResponse," said Gina Pell, Founder and CEO, Splendora, a VerticalResponse customer for 10 years. "With VerticalResponse we were able to quickly scale, manage, and market to our email database effortlessly and elegantly."

VerticalResponse Named Finalist for Sales, Service and Product in the 5th Annual Stevie Awards for Sales & Customer Service

“Our company was recognized across the board for excellence in the areas that matter most to our customers – from frontline customer service to those behind-the-scenes, who make the product work,” said Janine Popick, CEO, VerticalResponse. “We’re thrilled to see the hard work of our teams pay off, not only every day with happy customers, but with industry awards like this.”


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