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Published on May 8th, 2012 | by Kim Stiglitz

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Tap into Kooky Holidays to Engage Your Readers

Tap into Kooky Holidays to Engage Your Readers We’re all aware of the usual national holidays and most of us seize the opportunity to send out holiday related email campaigns or blog posts such as this one. But are you aware of all the random, specialized holidays that you could use for your marketing? If you’re in a niche industry, these holidays might be right up your alley. Even if you’re not, it’s a great way to add a little quirky personality to your brand. And by capitalizing on a lesser-known holiday you can stand out in your subscribers’ inboxes.

Check out these upcoming holidays to get your creativity flowing:

MAY
National Teacher Day – May 8
Dance Like a Chicken Day – May 14
National Chocolate Chip Day – May 15
National Sea Monkey Day – May 16
Artichoke Day – May 19-20
National Waiters and Waitresses Day – May 21
Tap Dance Day – May 25
Learn About Composting Day – May 29

JUNE
Hug Your Cat Day – June 4
World Environment Day – June 5
National Yo-Yo Day – June 6
Iced Tea Day – June 10
Red Rose Day – June 12
Go Fishing Day – June 18
Paul Bunyan Day – June 28

JULY
Chocolate Day – July 7
Pecan Pie Day – July 12
Cow Appreciation Day – July 15
National Hot Dog Day – July 23

Now that you’ve seen just a few examples, do your own online search and see what kind of lesser-known holidays you can tap into for your business!

 

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About the Author

Kim Stiglitz

Kim Stiglitz is the Director of Content Marketing & Organic Customer Acquisition at VerticalResponse



One Response to Tap into Kooky Holidays to Engage Your Readers

  1. This is some great advice. Just a little bit of dressing up your website can create excitement. Something as simple as adding a picture of your cat on “Hug Your Cat Day” can be huge exposure for a whole new group of readers.
    (Who knew there was a “Hug Your Cat Day”?)
    Taking time to make your site stand out is always worth the effort.

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