Reasons to Ditch “Batch and Blast” and Get Started with Email Marketing Personalization
Gone are the days of "batch and blast." Increase unique open rates by 29 percent and unique click rates by 41 percent with email marketing personalization and segmentation.
Event and Trade Show Etiquette: 4 Tips to Make Your Booth a Success
More important than having a snazzy booth is how you present your business. These easy to implement tips can make sure you put your best foot forward at your next event or trade show.
Name to fame: Strategizing your company title
Ideas you can use to find the perfect name for your business.
How to Leverage Digital Channels to Maximize Year-end Fundraising Success
Make the most of your year-end fundraising campaign by combining the important email, social, and website design tips.
The Basics of Mobile Friendly
Smartphone usage continues to rise and people expect websites to keep up. Make sure you understand what this means for your website and why it needs to be mobile friendly.
Why Certain Marketing Words Sing, While Others Just Stink — and How to Tell the Difference
More than knowing what to say and what not to say -- learn why! Here is the breakdown on why certain words are powerful while others are ineffective.
5 Tips to Make the Most of Your Small Business Saturday Strategy
Apply any of these five ideas to make the most of Small Business Saturday.
3 easy, last-minute Black Friday ideas you can use
We've created a list of last-minute marketing ideas to make sure your business brings in the Black Friday bucks.
Fundraising Email Tips to Use Before the Ball Drops
There can be a flurry of fundraising emails arriving in inboxes everywhere this time of year. Here are some things you can do to help yours stand out.