Tools/Services SumoMe VerticalResponse

Published on August 26th, 2015 | by Joe Takeuchi

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Bulk Up Your Marketing Efforts with SumoMe

Wrestling with growing your audience? Grappling with landing page conversion rates? Then we’ve got the thing for you! We’re happy to announce our newest integration with SumoMe, an innovative platform built to help marketers create high-converting landing pages, grow their email lists, and make sense of their website traffic and visitor behavior.
 
Get on the Mat!
 
One of the biggest challenges marketers face is conversion. How can I get my site visitors to subscribe, opt-in, and not abandon the page altogether? SumoMe’s Welcome Mat tool helps you do just that.

Welcome Mat displays a full-screen call-to-action when visitors land on your site. You can use this page to encourage visitors to join your email list, check out your blog post, or whatever action you want them to take.

With its completely customizable design and mobile optimization, you can increase your email conversion rate through better visitor engagement. Best of all, Welcome Mat is integrated with VerticalResponse, so any email addresses you collect with the tool will automatically be added as new contacts to a VR list of your choice. This is a great way to immediately engage and convert a site visitor, while increasing productivity since you won’t have to enter each new contact into VR manually. Check out Welcome Mat here!

Bulk Up Your Marketing Efforts With SumoMe
 
Tip the Scales with List Builder
 
If utilizing a full-page call-to-action isn’t a great fit for your site, SumoMe has another solution. List Builder is a fully-customizable lightbox pop-up used to prompt conversion at just the right time. List Builder’s Smart Mode technology detects the exact moment when a visitor is about to leave, and then entices them with a call-to-action or signup form so you’re less likely to lose that visitor. And, again, thanks to List Builder’s sync capability with VerticalResponse, any email addresses given will automatically be added as a new contact in your VR list.

Timely and strategic visitor engagement is key to conversion. List Builder will help you with this targeted interaction, and also decrease your workload since you won’t have to add these new contacts manually to your VR Lists!

Bulk Up Your Marketing Efforts with SumoMe
 
How Can I Sync SumoMe and VR?
 
It’s quick and easy!

1.  Select any of the SumoMe apps for collecting emails: List Builder, Welcome Mat, Scroll Box, or Smart Bar.

2.  In your campaign, select the Services tab and click on VerticalResponse.

Bulk Up Your Marketing Efforts With SumoMe

3.  On the next page, click “Connect.”

Bulk Up Your Marketing Efforts With SumoMe

4.  Sign in with your VeritcalResponse credentials.

Bulk Up Your Marketing Efforts With SumoMe

5. Select the VR list to which you’d like each collected email pushed.

Bulk Up Your Marketing Efforts With SumoMe

6. All set!

Let us know how this integration works for you.

© 2015, Joe Takeuchi. All rights reserved.

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Joe Takeuchi

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