How to Choose the Right Email Service Provider
An email service provider, or ESP, can help your small business generate and send emails that are targeted to your customer niche.
Email Marketing Just Got a Little Easier as Gmail Unblocks Images
While businesses have been sending out lots of emails encouraging shopping, Gmail has a gift to make your email marketing just a little bit easier.
The Advantages of Segmenting Your Email Lists
By targeting specific groups aka segmenting your email lists, you can greatly improve the effectiveness of your email marketing campaigns.
The Anatomy of a Great Email
Anatomy class in high school was pretty interesting, fun, maybe even a bit gross at times, but it definitely made an impact on everyone who took it. I enjoyed it so much, that I majored in Biology (at least for...
3 Sins of Using a Purchased Email Marketing List
When you're just getting started with your business, or trying to grow it quickly, growing your email marketing list may seem like a huge waste of time when you can go out and purchase a list. Seems okay right? Not...
3 Tips For Selecting an Email Marketing Service
Thinking about using email marketing to help your business grow? Consider 3 basic things when selecting email marketing service from any provider.