Getting Your Business Into a Holiday Gift Guide: What You Need to Know
One of the best ways to drum up awareness – and keep those registers ringing – around the holidays is to be featured in a holiday gift guide. Here five tips to help boost your chances of getting into one.
Get Your Support Team Holiday-Ready
With the holiday season coming up faster than a speeding reindeer, it’s important to be prepared. In no other area is this more crucial than your customer service. According to a recent Consumer Reports survey,...
Save the Date! – Holiday Mailing Deadlines You Don’t Want to Miss
Let’s just throw it out there and admit the holidays are a little hectic. Malls are crowded, lines are long, and “Santa Baby” is inevitably going to be branded into your brain for the next 3+...
Email Marketing for this Holiday Season
It’s nearly that time of year: frosty mornings, football on the weekends and the holiday frenzy we all love. If that last statement is difficult to take, or you suddenly gulped when you realized it’s...
Essential Fall Holidays to Recall
What is it about fall that’s so appealing? Is it the crispness in the air, the vibrant oranges and yellows that emerge, football season, or the slight hint of cinnamon in just about everything? Whatever it is, fall...
Father’s Day Spending is On the Rise + 19 Subject Lines to Make Dad Proud
Good news for retailers (and dads!). Father’s Day spending’s on the rise this year, and is expected to reach almost $10 billion (projects the National Retail Federation). So how can your business get a...
Send Your Next Email Campaign to Celebrate American Food Holidays
I got an email from Boudin Bakery today. For those of you who don’t know Boudin, they are a San Francisco staple. If you come to “Frisco” (can we bring that word back btw?) and don’t have...
5 Ways to Help Your Customers Fall In Love with Your Business
Valentine’s Day. Some people love it, and others not so much. But regardless of how you feel on a personal level, it’s a great opportunity to use email marketing to let your customers know you...
Super Bowl Super Emails
The Super Bowl is one of the most highly anticipated events of the year. A ton of guacamole is consumed (8 million pounds in fact – not me though, I have a thing about avocados) along with 14,550 tons of...