Psst! 3 Low-Cost Tools to Track What the Media is Saying About You
If you’ve ever worked with a PR agency or consultant, a standard offering is media monitoring – tracking...
5 Easy Ways to Drum Up PR Coverage
This article by VerticalResponse CEO and founder Janine Popick originally appeared on Inc.com. I’ll admit it, I wasn’t a public relations expert when I started my email marketing company, VerticalResponse. I’m a...