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Published on October 29th, 2010 | by Janine Popick


10 Fab Fall Email Subject Lines

The subject line is one of the most important parts of your email marketing campaigns, because it’s what makes your recipient decide to open or delete your email. In other words…the subject line can make or break your email campaign. Due to the increased holiday email volume this time of year, subject lines are even more important than ever!

I’ve seen a lot of fab fall subject lines in my inbox so far this season and want to share them with you for inspiration.

10 Fab Fall Email Subject Lines:

  1. NFL Kickoff Weekend – Get Free Shipping on Your Order!
  2. Fall in Love with Interweave Knits
  3. Fall Into Savings and Get 20% Off
  4. Check Out These Fun Ideas for a Disney Halloween!
  5. Experience Autumn: 2 for $10 Candles + $6 Wallflowers
  6. Tricks ‘n’ treats for some wicked good fun
  7. Our New Fall Direction
  8. It’s Time to Fall Back into Your Practice!
  9. Colorado: A World of Fall Wonder
  10. October Fishfood: Spooky Ideas + New Card Designs

Bonus #11: No Tricks, Just Treats. Sweet Fares from $34.

What standout subject lines have you seen? I’d love to know what really caught your eye this fall.

© 2010 – 2012, Janine Popick. All rights reserved.

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About the Author

is a contributing author for VerticalResponse.

5 Responses to 10 Fab Fall Email Subject Lines

  1. portail orange says:

    that’s a damn good checklist! any chance you could make it into a pdf for us all?

  2. Speaking of copyrights, the NFL gets kind of touchy about using their trademarks (NFL). I’m not sure if #1 is Kosher. I know from experience that anything referencing things like Super Bowl, March Madness, World Series, etc. are all no-nos. I have the cease and desist letter to prove it.

  3. rich says:

    I might have to steal a couple of those if you don’t mind.Not copyrighted are they :)

  4. It’s great to get inspiration from other marketing professionals.
    I’d like to see some B2B subject lines. If only I could get a better open rate…if only…

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