Column by Janine Popick, Inc.com "Girl Power Female CEOs" October 17, 2011
My e-mail marketing company, VerticalResponse, recently partnered with Startup Weekend, an amazing event where entrepreneurs get a little over two days to come up with an idea, pitch it to a crowd and work on one of about 20 ideas selected by their peers. Participants choose whether or not they want to participate on any of the 20 teams and they start to solidify the idea of a product. Most of the products are technology based and many are online solutions for businesses or consumers. At the end of the weekend, the teams present their new products to three judges, who select an event winner.
I was lucky enough to be on the judging panel for the Startup Weekend here in Palo Alto, Calif., where about 150 designers, developers and marketers participated. It was an amazing experience.
I got to the event on a Sunday evening for the judging and Go Go Mongo creator Ahmed Siddiqui, who was running the event, greeted me. He wanted to know if I could meet with the women across all of the teams for a quick sit-down so they could ask me questions about being a woman in tech. I had no idea what I was in for, but about a dozen women soon gathered around me, all very sharp.
Two very pertinent questions that were asked:
So, if you are a woman in tech, check out a Startup Weekend near you – they have events all around the world – to meet some incredibly fun, creative and likeminded people. Also, make sure to reach out to your social networks. You never know who in those networks might just be the technical ticket to your startup extravaganza!