Case Studies
Mavericks Rides the Wave of Email Marketing
“The Most Dangerous Surf Contest on the Planet” finds security in reliable email campaigns. Surfers, Media and Fans depend on VerticalResponse for breaking news.
Background
Imagine you’re the organizer of one of the world’s most demanding athletic competitions, an event attended by the best athletes in the sport and viewed by media hordes and a teeming crowd in excess of 30,000 spectators. Now imagine that all
Swiss Colony’s Marketing Program Runs Like Clockwork with VerticalResponse
Retailer Boosts Profits and Efficiency by Outsourcing Email Marketing Efforts
Background
As a family-owned company since 1926, The Swiss Colony likes to keep things in-house. Eight decades of experience have taught the Wisconsin-based retailer about the virtues of hands-on management. Yet, when it came time to ramp up the
Redcote Consulting Finds VerticalResponse is a Real “Sales Force”
Salesforce.com Implementer Reaps the Benefits of VerticalResponse Integration
Background
As a certified implementer of salesforce.com, Redcote Consulting has helped scores of small and mid-sized companies improve their sales and marketing programs. In addition to demonstrating the ins-and-outs of the industry’s leading CRM solution, Redcote also advises clients on promoting their businesses effectively.
Hobby Lobby Masters The Art and Craft of Bulk Email
Arts and Craft retail giant sees deliverability rates soar under VerticalResponse
Background
While growing from a tiny picture frame manufacturing business in the early 1970s to an arts and crafts retail giant with 362 stores in 28 states, Hobby Lobby developed a large following and a massive customer list. These signs of corporate prosperity were welcome, but not without challenges – particularly where email deliverability was concerned.
ConferenceCall.com Dials in Email Marketing Success
Email powers audio and web conferencing services provider to explosive growth
Background
ConferenceCall.com understands the value of business-to-business communication. That’s part of the job description when you facilitate virtual meetings for a living. And when this leading provider of audio and web conferencing services wants to reach its customer base, email marketing is the method of choice.
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