Janine Popick, CEO of VerticalResponse offers insight on improving your email and direct marketing campaigns.
Janine's Topic: Cheap marketing ideas that might get you thinking.
Janine's Topic: Writing copy for your Email Newsletters.
Janine's Topic: All about your email open rates.
Janine's Topic: 5 simple things you can do to improve your email deliverability.
Janine interviews Alf on tools he uses day-to-day to get his job done.
Links to resources and websites mentioned in this episode:
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