API (Application Programming Interface)

Are you a developer or product manager in charge of building websites or customized applications?

Use VerticalResponse's APIs to integrate email marketing capabilities with your software application or industry solution!

Spend your development cycles building out a rich feature set for your customers or specific industry segment instead of building email marketing features like bounce/unsubscribe and campaign management. The VerticalResponse API (Application Programming Interface) allows you to easily integrate e-mail marketing functionality into your current website or software project.

By integrating our email service into your current workflow, you can leverage our robust list management, campaign creation/launching, and response management (e.g. bounce/unsubscribe) features and leave the critical element of deliverability to the experts at VerticalResponse. Spend more of your time developing core product features and leave the email marketing functionality to us. Email marketing offers an easy and affordable tool to help grow businesses by increasing sales and marketing efforts.

Functions to consider adding to your project:

• Contact integration for list management
• Activity reporting for email marketing
• Summary reporting for campaign results
• Automated email campaign delivery
• Automated account creation

Visit the DevCenter to dig in to the specifics of the VerticalResponse API and sign up for a test account.