3rd edition of the API Newsletter
We're excited to bring you the 3rd edition of our newsletter. You can expect this newsletter to arrive in your mailbox on the fourth Thursday of every month.
Please contact us with any suggestions or feedback about how we can make this more useful for you!
Methods
List segmentation is our newest feature to be released. In conjunction with this release, we are also exposing methods that would allow you to access this feature through the API. Click below to find out more about these methods. Note: There is an additional cost to access this feature.
- compileSegmentationQuery()
- compileSegmentationQueryBackground()
- createSegmentationQuery()
- deleteSegmentationQuery()
- editSegmentationQuery()
- enumerateSegmentationQueries()
- fetchRunSegmentationQueryBackgroundResult()
- runSegmentationQuery()
- runSegmentationQueryBackground()
- undeleteSegmentationQuery()
Active users Report
Ever wondered who really opens/clicks your emails and if they open or click on them on a consistent basis? You can create a active users report, where you will have all the aggregate information in report for opens and clicks. You can then target the most active users within your list.
Methods that you might want to use for this report:
Not only can you determine who are the most active users, but you can also determine who has not opened any of your messages. Send them a text only message asking them to add your email address into their address book.
It's also a good idea to put a sentence in all your emails reminding your users to add your name to their address book. This ensures your email doesn't end up in the spam filters.
- User Forums
If you have any questions, concerns or suggestions, send them to api-inquiry@verticalresponse.com
In This Issue
Question of the Month
Q: What's the difference between the Partner and Enterprise API?
A: The Enterprise API is a subset of the Partner API. The main difference is that the Partner API will allow you to manage accounts. It lets you create, edit, impersonate and enumarate accounts.
Enhancements
We have exposed two methods in our documentation. enumerateLists() and enumerateEmailCampaigns(). This will simplify your access to campaigns and lists within your account.
Survey
How long do you expect your developement to take? Click on the link below to vote. We will post the answers on the next newsletter.