How do I...

Add a Link to a Wizard Email

When using the Wizard to build an email, you have two options for creating links:

  1. Insert links by using Offer Styles. You can add as many Offer Styles as you want, and most Offer Styles include an area to add a link. Look at our Offer Style video and text tutorials to learn more.
  2. Add a link manually using HTML code. This allows you to add a link anywhere in your text without using an Offer Style. The HTML for creating a link looks like this: <a href="http://www.verticalresponse.com/tutorials">How to Do Everything</a>. This example code would create this link: How to Do Everything

Only Option #1 creates a trackable link. This means if you want to track the click-through rate for a given link in your Wizard email, you should use an Offer Style to create that link.