Email Marketing for the Salon & Spa Industries

In this day and age, nearly everyone has an opinion on who’s hot and who’s not.  You know the deal.

Girl #1: He’s hot!
Girl #2: No he’s not! He’s soooo overrated!

One thing that’s not overrated is VerticalResponse.  In these super-sized times, people are hungrier than ever for information that can help them become healthy, fit and attractive – to someone.  Email marketing is the ideal way to provide the constant stream of tips, advice and resources required by the bold and the beautiful – or those desperate to join their ranks.

What can someone in my field do with VerticalResponse?

• Circulate informational newsletters and clever columns
• Display the latest styles, fashions and workout trends
• Drive traffic to your website and blog
• Advertise special offers and promotions

What do others in the industry have to say?

“We love your service. It allows us to reach more of our clients faster and with less expense than "snail mail." VerticalResponse is easy to use. I have looked at others who offer similar services and no one is as simple to use as VerticalResponse. The e-mails are good looking as well. We are repeatedly complemented by the people who receive our e-mails about how nice and professional they look. VerticalResponse helps maintain our upscale image. We also enjoy the fact that VerticalResponse stays on top of all the anti-spam laws to insure that we stay within the guidelines and our clients are protected from unwanted e-mails.”

”Many other salons we know use VerticalResponse, however that does not stop us from recommending this service to everyone else with whom we come in contact. As I said earlier, we love VerticalResponse. It is a major component of our marketing strategy.”

Daryl Jenkins
Vice President/Operations
Hair Xtreme Salon and Spa
www.hairxtreme.com