VerticalResponse 2011 Take Action User Seminars Hit Five Cities

Email Marketing and Social Media Experts Share Secrets to Success

SAN FRANCISCO, CA – Dec 13, 2010 – VerticalResponse, Inc. (), a leading provider of self-service email marketing, online survey and direct mail solutions for small businesses, presents the VerticalResponse 2011 Take Action User Seminar in San Francisco, Boston, New York, Chicago and Denver.

The seminar is designed to teach users about email marketing in the age of social media. Email and social media experts will share tips and tactics that are easy to employ in just minutes a day. Attendees will also have the opportunity for one-on-one half-hour consultation with the experts, as well as networking with their peers to share ideas.

"Before developing this seminar, we surveyed our users to see what marketing challenges they have, and the overwhelming response was lack of time," said Janine Popick, CEO, VerticalResponse. "We listened and created easily digestible segments with practical tips that users can take and immediately put it into action."

Each four-hour seminar is kicked off with a keynote speaker, and includes these segments:

  • Social Media in 30 Minutes: Practical Tools & Tactics for Any Business
  • The Evolution of Email Marketing in the Social Age
  • Building Customer Relationships with Email and Social Media – Conversion, Retention & Loyalty

The series starts in San Francisco on January 21, 2011, with keynote Tyler Willis, Involver founder and director of marketing, speaking on "How Email Marketers are Uniquely Positioned for Social Media Success."

2011 Take Action User Seminar Series Schedule

  • January 21 - San Francisco
    Keynote: Tyler Willis, Involver
    Courtyard Marriott, 299 Second St. San Francisco, CA 94105
  • March 23 - Boston
    Keynote: Dan Zarella, social media scientist, Hubspot
    Hotel Marlowe, 25 Edwin H. Land Blvd., Cambridge, MA 02141
  • March 25 - New York
    Keynote: Ramon Ray, editor and tech evangelist,
    Sofitel, 45 W. 44th St. NY, NY 10036
  • June 23 - Chicago
    Keynote: Tyler Willis, Involver Hyatt Regency, 151 E. Wacker Dr., Chicago, IL 60601
  • Sept 30 - Denver
    Keynote: Tyler Willis, Involver
    Magnolia Hotel, 818 17th St., Denver, CO 80202

For more details, visit /userseminarabout and follow along with social media: #VRSeminar.

About VerticalResponse

VerticalResponse, Inc. is a leading provider of self-service email marketing, online surveys and direct mail services empowering small businesses to easily create, manage and analyze their own direct marketing campaigns. VerticalResponse bundles email, online surveys and postcards to offer customers an integrated Web-based direct marketing solution that's intuitive and affordable. VerticalResponse is headquartered in San Francisco, California. For additional information, please visit

"As used in this document, "Deloitte" means Deloitte LLP. Please see for a detailed description of the legal structure of Deloitte LLP and its subsidiaries."



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