VerticalResponse Ranked Number 254 Fastest Growing Company in North America on Deloitte’s 2007 Technology Fast 500

Attributes 642% Percent Revenue Growth to a deep commitment to its core customer base, quick product development, innovative communications and unmatched customer support

San Francisco, CA, October 31, 2007 — VerticalResponse today announced that it ranked Number 254 on Deloitte’s 2007 Technology Fast 500, a ranking of the 500 fastest growing technology, media, telecommunications and life sciences companies in North America.  Rankings are based on percentage of fiscal year revenue growth over five years, from 2002–2006. VerticalResponse grew 642% percent during this period.

VerticalResponse’s CEO, Janine Popick, credits the company’s 642% revenue growth over the past five years to a self-sufficient start-up attitude along with superb product development and communication channels that respond to the changing needs of small businesses.  She said, "We are very proud to be ranked on Deloitte’s 2007 Technology Fast 500.  Growing from our own profits and strong word of mouth marketing, we have spent the past seven years constantly developing an effective and affordable core product to best serve our growing customer base.  Our award-winning blogs keep customers connected to free real-time customer support and a breadth of email marketing recourses.  We provide an exceptional product, and the service to go along with it, so that our customers have the resources to grow right along with us.”

“Sustaining high revenue growth over five years is an exceptional accomplishment,” said Phil Asmundson, vice chairman, U.S. Technology, Media and Telecommunications, Deloitte & Touche USA LLP.  “We are proud to honor VerticalResponse with a ranking on the Deloitte Technology Fast 500 list.”

In addition to ranking on Deloitte’s Technology Fast 500, VerticalResponse ranked 21 on the Silicon Valley Technology Fast 50, which is a ranking of the 50 fastest growing technology firms in the Bay Area.

Overall, companies that ranked on the 2007 Technology Fast 500 had growth rates ranging from 253 to 79,060 percent over five years, with an average growth rate of 1,823 percent.

Fast 500 Selection and Qualifying Criteria

The Fast 500 ranks the fastest growing technology, media, telecommunications and life sciences companies in North America.  It is compiled from Deloitte’s 16 regional North American Fast 50 programs, nominations submitted directly to the Fast 500, and public company database research. Companies are selected based on percentage revenue growth from 2002 to 2006. 

Entrants must own proprietary intellectual property or proprietary technology that contributes to a significant portion of the company's operating revenues or devote a significant proportion of revenues to research and development of technology. Using other companies' technology or intellectual property in a unique way does not qualify.  Base-year operating revenues must be at least $50,000 USD or $75,000 CD, and current-year operating revenues must be at least $5 million USD or CD.  Companies must be in business a minimum of five years, and they must be headquartered within North America.

About VerticalResponse

VerticalResponse, Inc. () is a leading provider of self-service email marketing and direct mail services empowering small businesses and non profit organizations to create, manage and analyze their own direct marketing campaigns. VerticalResponse’s flagship product, which allows customers to deliver sophisticated yet easily deployed email campaigns, is the most intuitive and affordable Web-based direct marketing solution available. VerticalResponse is headquartered in San Francisco, California. For additional information, please visit

About Deloitte

Deloitte refers to one or more of Deloitte Touche Tohmatsu, a Swiss Verein, its member firms, and their respective subsidiaries and affiliates. Deloitte Touche Tohmatsu is an organization of member firms around the world devoted to excellence in providing professional services and advice, focused on client service through a global strategy executed locally in nearly 140 countries. With access to the deep intellectual capital of approximately 150,000 people worldwide, Deloitte delivers services in four professional areas—audit, tax, consulting, and financial advisory services—and serves more than 80 percent of the world’s largest companies, as well as large national enterprises, public institutions, locally important clients, and successful, fast-growing global companies. Services are not provided by the Deloitte Touche Tohmatsu Verein, and, for regulatory and other reasons, certain member firms do not provide services in all four professional areas.

As a Swiss Verein (association), neither Deloitte Touche Tohmatsu nor any of its member firms has any liability for each other’s acts or omissions. Each of the member firms is a separate and independent legal entity operating under the names “Deloitte,” “Deloitte & Touche,” “Deloitte Touche Tohmatsu,” or other related names.


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