VerticalResponse Kicks Off 2012 With Accolades From Inman News, AGBeat

Company honored for leadership and as a "Genius Brand to Watch in 2012"

2010 Stevie Awards

SAN FRANCISCO – Jan. 6, 2012 – VerticalResponse, a leading provider of self-service marketing solutions for small businesses including email marketing, social media, event marketing, online survey and postcard marketing, rang in the new year with three industry awards from authoritative news sources in real estate, business and technology.

AGBeat, which provides up-to-the-minute news, tools and inspiration for professionals in real estate, business and technology, called VerticalResponse a "Genius Brand to Watch in 2012." According to AGBeat, VerticalResponse's social media marketing tools for small businesses will "easily tower over their competitors and poise them for an extremely strong and disruptive 2012." Other companies on the list include Apple, HGTV's FrontDoor, Klout and Trulia.

AGBeat also honored VerticalResponse CEO Janine Popick as one of the "Genius 50" in 2011. This list applauds leaders whose power moves were game changers for their industries. VerticalResponse acquired social media technology firm Roost in December 2011.

Alex Chang, VerticalResponse Vice President, Social Platform, was named to the 2011 Inman 100 Most Influential Leaders in Real Estate list for the fourth consecutive year. Established by Inman News, the authoritative source for news in the real estate industry, the Inman 100 recognizes individuals who move the industry toward change. It includes the industry's brain trust, power brokers, deal makers and those outside the industry who impact the business of buying and selling homes.

"We're thrilled and honored to be on both Inman's and AGBeat's radar," said Popick. "Our teams are working hard to build out our social media marketing platform, and we can't wait to introduce new offerings to our small business customers in the next few months."

"Inman News and AGBeat are my go-to sources for business news, so I'm delighted to be recognized by them," said Chang. "I'm humbled to be among such an inspiring group of movers and shakers, and look forward to amazing things ahead for 2012."

About VerticalResponse

VerticalResponse Inc. provides a full suite of self-service marketing solutions for small businesses including email marketing, social media marketing, event marketing, direct mail marketing and online surveys. Its mission is to empower small businesses and non-profit organizations to easily and affordably create, manage and analyze their own marketing campaigns. Users can benefit from a wide variety of features including more than 700 free email marketing templates; tools to create, schedule and publish content over social media networks; and robust reporting so that they can understand overall marketing success. VerticalResponse is headquartered in San Francisco, Calif. For more information visit, and connect on Twitter at @VR4SmallBiz and Facebook at Learn more about Roost's social media marketing tools for small business here and by following @Roost.


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