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Leverage the power of VerticalResponse with insights, examples and practical advice from our email marketing experts. See how easy it is to build your business with skillful campaigns and strategic customer outreach.

Email marketing turns 40: Here’s how it still benefits your business

As email marketing celebrates the Big 4-0, find out why it's still one of the most valuable promotional tools small business owners have.

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Avoid a nightmare on email street: Create a haunting Halloween campaign

Don't let the holidays creep up on you. We've got 3 tips to make sure your Halloween email planning is sweet, not scary.

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Clothing boutique designs unique email marketing strategy

See how Polka Dot Parlor built an email marketing program from scratch and started connecting with more customers than ever.

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