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Leverage the power of VerticalResponse with insights, examples and practical advice from our email marketing experts. See how easy it is to build your business with skillful campaigns and strategic customer outreach.

Product updates

Earn more clicks with animated GIFs

VerticalResponse’s newest feature makes it easy to add animated GIFs to your emails. Motivate clicks with motion!

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Email list building

3 ways to double your email list and boost sales with email partnerships

How to grow your email list and increase sales when you partner with other businesses and nonprofit organizations.

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Email marketing

7 simple (yet powerful) email marketing ideas for local nonprofits

You don’t need a big budget to increase donations and involvement. All you need is a simple email marketing strategy.

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Email marketing resource center


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    How the Email Newsletter Became Cool Again
    Email newsletters

    How the Email Newsletter Became Cool Again

    What if one of today’s hottest marketing moves was a real “blast from the past?” Two years ago, the idea of an email newsletter sounded downright archaic. After all, didn’t those things die...

    When’s the Best Time to Email? The Art of Email Timing
    Email marketing

    When’s the Best Time to Email? The Art of Email Timing

    In 2019, nearly 294 billion emails were sent daily. To maximize email open rates, you need to deliver your content at an optimal time. Email timing is an art, dependent on several factors. To learn how to get...

    Moving On: Social Media Marketing Trends to Watch in 2021
    Uncategorized

    Moving On: Social Media Marketing Trends to Watch in 2021

    If you want to do a great job of marketing your business online, it’s vital that you make the most of your social media efforts. Using social media well is essential for reaching your target audience and...

    A Look Ahead: Email Marketing Trends for 2021
    Email marketing

    A Look Ahead: Email Marketing Trends for 2021

    COVID-19 has drastically reshaped virtually every industry in the entire world. As a result, more and more businesses are beginning to take advantage of the utility that the Internet has to offer....

    User Generated Content: The Community is Full Of Creators!
    Uncategorized

    User Generated Content: The Community is Full Of Creators!

    There’s no denying the power of content. Content is what attracts people to your site and socials. It’s what educates the masses about your products & services. What’s published is what...

    Prioritize Consumer Autonomy: Why We Choose Opt-In List Building
    Email list building

    Prioritize Consumer Autonomy: Why We Choose Opt-In List Building

    According to statistics, email marketing generates $44 for every $1 spent. That’s an ROI of 4400%! What’s more, shoppers are also found to spend 138% more when marketed to via email, and email is shown...

    9 Amazing Ideas Will Make Your Holiday Social Media Campaign Pop
    Social Media

    9 Amazing Ideas Will Make Your Holiday Social Media Campaign Pop

    Are you ready for the holidays? As the season of gift-giving draws near, companies are hopping onto holiday trends. The holidays are a great opportunity for businesses to make more sales. However, when it comes to...

    If You Build It They Will Come: Growing Your Presence With a Social Media Challenge
    Social Media

    If You Build It They Will Come: Growing Your Presence With a Social Media Challenge

    Are you looking to build a solid email list for your business? Do you also want to strengthen your relationship with existing clients along the way? Then launching a social media challenge may very well be the...

    8 Tips for Boosting Customer Engagement Through Email Marketing
    Email marketing

    8 Tips for Boosting Customer Engagement Through Email Marketing

    Customer engagement is a key element for success in any business. Your email campaign should promote your brand and engage your customers. As a business owner, you may not have much time to worry about email...

    Staying Out of the Junk Folder: Tips for Engaging New Consumers
    Email marketing

    Staying Out of the Junk Folder: Tips for Engaging New Consumers

    Do you have an email marketing strategy? Email marketing is a strong part of a digital marketing strategy. Many businesses prioritize social media presence and sharing. However, email marketing can be a great move...

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