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Leverage the power of VerticalResponse with insights, examples and practical advice from our email marketing experts. See how easy it is to build your business with skillful campaigns and strategic customer outreach.

Product updates

Earn more clicks with animated GIFs

VerticalResponse’s newest feature makes it easy to add animated GIFs to your emails. Motivate clicks with motion!

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Email list building

3 ways to double your email list and boost sales with email partnerships

How to grow your email list and increase sales when you partner with other businesses and nonprofit organizations.

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Email marketing

7 simple (yet powerful) email marketing ideas for local nonprofits

You don’t need a big budget to increase donations and involvement. All you need is a simple email marketing strategy.

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Email marketing resource center


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    9 Amazing Ideas Will Make Your Holiday Social Media Campaign Pop
    Social Media

    9 Amazing Ideas Will Make Your Holiday Social Media Campaign Pop

    Are you ready for the holidays? As the season of gift-giving draws near, companies are hopping onto holiday trends. The holidays are a great opportunity for businesses to make more sales. However, when it comes to...

    If You Build It They Will Come: Growing Your Presence With a Social Media Challenge
    Social Media

    If You Build It They Will Come: Growing Your Presence With a Social Media Challenge

    Are you looking to build a solid email list for your business? Do you also want to strengthen your relationship with existing clients along the way? Then launching a social media challenge may very well be the...

    8 Tips for Boosting Customer Engagement Through Email Marketing
    Email marketing

    8 Tips for Boosting Customer Engagement Through Email Marketing

    Customer engagement is a key element for success in any business. Your email campaign should promote your brand and engage your customers. As a business owner, you may not have much time to worry about email...

    Staying Out of the Junk Folder: Tips for Engaging New Consumers
    Email marketing

    Staying Out of the Junk Folder: Tips for Engaging New Consumers

    Do you have an email marketing strategy? Email marketing is a strong part of a digital marketing strategy. Many businesses prioritize social media presence and sharing. However, email marketing can be a great move...

    Looking For a Smooth Touchdown: Do’s and Don’ts of Landing Page Design
    Uncategorized

    Looking For a Smooth Touchdown: Do’s and Don’ts of Landing Page Design

    Does your website have an effective landing page? Your landing page is one of the first things that your users will see when they visit your site. Often, it will leave the first impression of your business. A good...

    Building Real Bonds: Relationships and Awareness Through Interactive Content
    Content Marketing and Copywriting

    Building Real Bonds: Relationships and Awareness Through Interactive Content

    What if the best way to build bonds with your customers was to change up your content? Modern consumers are often tired of traditional, one-sided content. What they crave instead is interactive content that keeps...

    It’s All About The Timing: Efficiency Via Content Calendar Use for Social Media Marketing
    Uncategorized

    It’s All About The Timing: Efficiency Via Content Calendar Use for Social Media Marketing

    What if your social media marketing was missing one key ingredient? You might have amassed many followers and created some awesome content. But your social media presence will never reach its full potential without...

    Webinars in the age of COVID: Best practices for engaging your base over Zoom
    Webinars

    Webinars in the age of COVID: Best practices for engaging your base over Zoom

    What was your business strategy response to the pandemic? Businesses reevaluated their strategies at the start of the pandemic. The recent health crisis led many brands to close their doors. If you look at your...

    That’s My Brand! Building an Identity With Email Branding
    Email marketing

    That’s My Brand! Building an Identity With Email Branding

    Building long-term relationships with email subscribers build trust. With 81% of consumers needing trust to buy from a brand, your email branding can cultivate this kind of relationship. How can you integrate brand...

    Master Marketing Through Media: The Positive Relationship Between Content Marketing and Conversion
    Content Marketing and Copywriting

    Master Marketing Through Media: The Positive Relationship Between Content Marketing and Conversion

    Do you want to spend less on marketing while generating three times the leads? Content marketing costs 62% less than other marketing strategies. With its lower cost and elevated lead generation, it’s worth...

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