In an attempt to bridge the gap between social media and e-commerce, Facebook has announced that it's testing a Buy button.
Jason Miller, Sr. Content Marketing Manager at LinkedIn, shares his thoughts on using LinkedIn Sponsored Updates.
Learn how to retarget your existing customers through custom audiences on Facebook in this short and useful guide.
San Francisco Water Power Sewer is not a business you'd associate with creative marketing campaigns and killer social media. Here's how:
Consistency is the key to being remembered by your customers or prospects, online and offline.
We discuss the decline of organic reach that businesses have been experiencing since Facebook changed the news feed algorithm recently.
Analytics are for honing an email marketing campaign or message, but they can't do the heavy lifting of creating that voice or appeal. Here's how: