Small business marketing
Can Your Employees Push Back?
As the CEO of VerticalResponse, I’m actively involved in the day-to-day and right now I’ve got 12 direct reports. They span from coordinators to SVP level, so I’m dealing with a varied bag of...
Small business marketing
Help Your Employees Get More Done
When you think about your team, would you describe them as happy, content, and fulfilled with their work? Or, have you got more issues than a magazine rack with grumpy, discontent, unsatisfied people in your ranks?...
Small business marketing
Inc.com: Internal Communications to Employees – How Much Is Enough?
I have a new article up on Inc.com for my column Girl Power: Female CEOs. Here’s an excerpt: When you get to a certain size of company, controlling communications can be tough. Even if you’ve got 20 people,...
Small business marketing
Inc.com: How Do You Know When Employees Need to Get Out of the Box?
I have a new article up on Inc.com for my column Girl Power: Female CEOs. It’s called, How Do You Know When Employees Need to Get Out of the Box? Figuring out whether or not an employee will thrive “out...
Small business marketing
3 Ways Any Employee Can Be Your Best Salesperson
If you’re in business, chances are you’ve got salespeople, whether they’re on the phones or greeting people as they walk through your doors. But not all of your employees have the title...
Small business marketing
Inc.com: The Importance of Goal Setting for Your Employees
I’ve got a new article up on Inc.com for my column Girl Power: Female CEOs. It’s entitled, The Importance of Goal Setting. Your employees would love to know what they can do to not only be successful...