Part I: How VerticalResponse Uses Social Media
Over the past few weeks I’ve been getting comments asking how VerticalResponse uses social media to grow our business. The answer is lots of ways. So here’s part one of an overview of our social media...
A Look at the Difference Between Social Media and Email List Building
A “follow” or “friend request” in the social media space can be like gold to some companies, especially for the businesses that measure success by the number of followers and fans they have....
5 Examples of How Being Transparent Is Good for Business
Years ago businesses would scoff at the idea of being transparent. Businesses were scared to air any dirty laundry even though we all know every business has some. If you read the post Your Brand is Everything You...
Take a Tip from Restaurants on Email Marketing & Social Media
If you’ve got a business that requires getting the word out to customers on a daily or weekly basis, using email marketing with social media can lead to a winning combination. One industry that can thrive on...
Coming Soon to a VerticalResponse Account Near You
We’re already getting excited about the new products and features VerticalResponse is releasing in the New Year. Given that 2010 is a matter of weeks away, we really can’t contain ourselves any longer....
Skittles Replaces Website with Social Media
In a bold move to spark some word of mouth, Skittles has changed its entire website and turned it into a social media extravaganza. Yesterday the Skittles home page was their Twitter stream, and today the home page...
