Product Updates
Reach New Subscribers with List Segmenting
Creating a new list that only has people who haven't yet received an email message could be tricky. Fortunately, our list segmenting tool can help!
Email Marketing
The Advantages of Segmenting Your Email Lists
By targeting specific groups aka segmenting your email lists, you can greatly improve the effectiveness of your email marketing campaigns.
Small business marketing
Hit ‘Em With Your Best Shot: Segment Your Email List [Infographic]
A whopping 80% of marketers send the same info to everyone on their email list. Using segments of your email list can help you make a big impression.
Email Marketing
Clicking Send is Just the Beginning – Put Your Reporting to Work
Your email deadline is looming. You’ve written engaging content, found great images and used your VerticalResponse template to put it all together. Next, you send out your tests, your manager asks for a...
Small business marketing
Great Re-Marketing from Rue La La
It seems like such an easy thing to remember to do, but even the best of us forget to do it. That’s right, segment our customers by what they bought last, and offer them more. The daily deal site Rue La La...
Small business marketing
Adventures In Testing – Our Very Own “Which Test Won”
Testing, testing, testing. We say it often enough that it might even sound like “blah, blah, blah” to you. But, it’s integral to a successful email marketing campaign. You may be familiar with...