The Power of Surprise as a Marketing Tool
Do you like surprises? Well, here’s a good one for you: A recent article by Scott Redick in the Harvard Business Review suggests that the element of surprise is the most powerful marketing tool of all. Now...
Customer Service Ideas – 3 Ways to Wow
When was the last time a company did something that made you think, "wow" that was great customer service?
Customer Satisfaction is Not Dead
According to Wikipedia, customer satisfaction, a term frequently used in marketing, is a “measure of how products and services supplied by a company meet or surpass customer expectations.” If you have...
Have Fun with Your Confirmation Page!
Here’s a great example of a fun confirmation page with just a photo and a bit of text! There’s nothing better than getting your customers to smile after they’ve spent money with you. It gives them...
Have a Great Risk-Free Offer & Get Great Word of Mouth
Having an offer for your products or services that is truly risk-free might be just the ticket you need to really make a difference in your email marketing campaigns. To get a risk-free offer off the ground,...