Email List Building
Email list maintenance may not sound as fun or rewarding as sending emails, but it's just as important. Here are some best practices for you to follow.
In the world of email marketing, guess whom your customers’ pal and confidant is? Ding, ding! Your newsletter… and there’s research to prove it! Follow these seven steps and you’ll be golden.
If your marketing department has launched a newsletter campaign, congratulations! Strategically created newsletters are among the most popular ways for today’s marketers to disseminate information. In fact,...
Check out how one business lost subscribers by simply changing up the From Label in their email marketing campaign.
Small business marketing
As an avid Sex and the City watcher back in the day, I’ll never forget the episode where Carrie got broken up with via a Post-it note. In this day and age of mass marketing and virtual anonymity, our...
I work for an email marketing provider, so it’s a given that I get a lot of email. Sometimes when enough is enough, or I just don’t need to receive an email anymore, I click unsubscribe. Often, because...