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Published on May 13th, 2009 | by Janine Popick

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BusinessWeek Article: E-mail Newsletters That Customers Actually Read

BusinessWeek

I was interviewed by Carmine Gallo last week about email newsletters and how to get customers reading them. It’s a nice story, read it here.

© 2009 – 2012, Janine Popick. All rights reserved.

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is a contributing author for VerticalResponse.



One Response to BusinessWeek Article: E-mail Newsletters That Customers Actually Read

  1. Billy says:

    I believe email Subject line content most important priority 1. Priority two is the first three lines of the content of the subject.
    Comments?

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