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Published on November 4th, 2011 | by Janine Popick

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Inc.com: Areas of Your Business You Should Be Testing

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I just published a new post on my Inc. com Girl Power: Female CEOs blog. Here’s an excerpt:

“You go into a dressing room with 10 pairs of jeans to try on, even though you just need one. You take off the ones you’re wearing – your beloved pair that fits so well. You try all 10 pairs and luckily one of them fits as well, if not better, than the pair you thought you could never replace. You feel that after pulling on all those jeans, you know what works for you. You have a winner.

It’s the same in business. You should be constantly trying new things in all parts of your business to get better results and, in the long run, grow. Here are a few ideas you might try to test … “

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© 2011 – 2013, Janine Popick. All rights reserved.

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is a contributing author for VerticalResponse.



One Response to Inc.com: Areas of Your Business You Should Be Testing

  1. Sassy Karen says:

    Good article. Trying new ideas, and testing their effectiveness, is the only way to become the innovator you want to be in your field, and the best way to grow your business.

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