Drafting a well-written and attention-grabbing press release doesn’t require a Public Relations degree. However, finding concrete news worth touting and learning the ins and outs of press release etiquette is essential for showing off your credibility and attracting the attention of busy journalists. Follow these dos and don’ts the next time you’re crafting a press release and you’ll be on your way to press stardom. Check out the infographic for a closer look:
This content originally appeared on Skadeedle.com, which is now part of VerticalResponse.
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